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✈️ Telegram Bot
Telegram is opened by 80–90% of recipients. Connect a bot to Flowcot — and your customers will receive personalized messages about bonuses, levels, and promotions right in their favorite messenger.
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🇲🇽 Clicredito Мексика 🇱🇰 OnCredit Шрі-Ланка 🇺🇦 ClickCredit УкраїнаEmail — 15–20%. Push — blocked by half of iOS users. Telegram messages are read by almost everyone, and read immediately.
From a trigger in your system to a message on the customer's phone — seconds. No email server queues, no spam filters.
The customer taps a button right in Telegram and lands on the right screen of your app. One tap — and they're already acting.
Customers can reply to the bot. Balance inquiry, level conditions, order status — the bot responds automatically.
Every scenario is configured without code through the Flowcot admin panel
After every purchase the customer instantly gets a message: how many bonuses were credited, current balance, and how far they are from the next level.
Customer reaches a new level — a celebratory message with a congratulation, a list of new privileges, and a "View My Bonuses" button.
Customer hasn't visited in 14 days — a Telegram message with a personal offer: "We miss you! Here are 100 bonuses to welcome you back."
Promotion is ending — a customer segment receives a reminder with a timer and a direct link to participate.
The bot is registered under your name, with your logo and brand name. Customers interact with the brand, not a third-party service.
Send messages only to those for whom they're relevant: by level, balance, last purchase date, tags.
Delivered, read, button clicked — detailed statistics for every scenario and every segment.
Buttons in messages open a specific section of your app: balance, game, promotion page — with no extra steps.
Over recent years, Telegram has transformed from a simple messenger into a powerful business communication platform. Today a Telegram bot for business is not an exotic option but a practical customer retention tool that delivers results where email and SMS have long lost their effectiveness. Open rates in Telegram exceed 80% — versus 15–20% for email and even less for push.
Trigger campaigns in Telegram are automated messages sent in response to specific customer actions or system events. A customer makes a purchase — the bot sends a confirmation and credited bonuses. A customer hasn't visited in 3 weeks — the bot sends a personal offer inviting them back. A customer reaches a new level — the bot congratulates them and explains new privileges.
The difference from mass mailings is fundamental: every message is relevant to the specific customer at the specific moment. That's why Telegram triggers have such high engagement rates — customers don't treat them as spam, because the messages genuinely relate to their activity.
Flowcot implements Telegram marketing on a fundamentally different basis than traditional mailings. Instead of blasting identical messages to the entire base — personal triggers for each customer individually. Instead of weekly "promotional newsletters" — targeted messages at the right moment: after a purchase, on level change, when a personal offer appears.
This approach protects your bot's reputation. Customers don't block it and don't report spam — because they receive only useful information that personally concerns them.
The bot is registered under your name with your logo and description. Customers interact with the café, store, or service brand — not with a third-party marketing tool. This matters for trust: the customer sees a familiar name and knows they're communicating with the company, not an unknown bot.
Flowcot connects the Telegram bot to your customer database via API or webhook. When a customer authorizes, they link their Telegram account to their loyalty program profile — and from that moment all events in the system (purchases, credits, levels) automatically generate personalized messages. No manual mailings, no Excel — everything on autopilot.
Any Telegram account is needed only to register the bot via @BotFather. You register the bot, receive a token, and pass it to Flowcot. After that, the bot becomes fully autonomous — your account is no longer needed for its operation.
The customer taps "Connect Telegram" in your app or website — and navigates to the bot via a deep link. The bot authorizes the customer and links their Telegram ID to their loyalty program profile. The entire process takes 10–15 seconds.
Telegram messages are opened by 70–90% of recipients. Email — on average 15–25%. For transactional and trigger messages, Telegram is the most effective channel after in-app — and requires no push permissions from the customer.
Yes. Flowcot supports sending images, gif animations, and PDF files via the Telegram bot. You can configure rich messages with inline buttons and links directly in the admin panel without writing any code.
All Flowcot modules
A full toolkit for customer retention — in one platform.
Monthly subscription. No setup fee for Starter & Growth. 7-day free trial.
Leave a request — we'll help set up the bot and your first scenarios.